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Reputation Informant has the ability to identify trap hits by IP, domain, subject line, country, and more. The platform can identify sending practices that damage your reputation so that you can quickly identify issues, take corrective action, and keep your reputation intact. Reputation Informant analyzes billions of messages to provide unprecedented visibility into email-based brand abuse like phishing and spoofing.
The [24]7 Predictive Experience Platform is a cloud-based customer engagement platform that is able to help anticipate customer intent in real-time and engage them across channels and devices. Design of Experiments (DoE) is used in conjunction with predictive analytics, real-time decisioning, and Big Data, which enables companies to engineer outcomes across a customer journey to help drive sales, service resolution, loyalty, and advocacy.
SiteCTRL gives publishers deep insights into how their content is actually getting shared online. The ability to track content that is copied and pasted into an email or shared across Twitter and Facebook helps publishers measure content reach, giving them insights that they can use to figure out what content boosts site traffic and better search ranking.
The Blended Interest Graph can identify the individual on the other end of the ad server, look across many of their social accounts, and return an ad matched specifically to that person’s interests.