MarTech Advisor
MarTech Advisor is a dedicated source of unbiased research, news, and expert commentary relating to the explosive marketing technology landscape.
Other products
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11Ants AAP
Read more11Ants AAP
11Ants AAP (Airline Analytics Platform) is a cloud based customer science platform for airlines that is based on the same customer analytics used in retail. The platform helps craft marketing messaging and effective promotions by collecting and interpreting data about customers, flights, routes, ancillary products, frequent flier program, and more.
Website: http://www.11antsanalytics.com/ -
Email Informant
Read moreEmail Informant
Email Informant embeds a simple tracking pixel into outbound emails, making it easy to measure whether each recipient fully read your entire email or simply skimmed it. Discover if your sending times are optimized around the peak hours of your recipients, which links or calls to action perform the best and more.
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[24]7 Predictive Experience Platform
Read more[24]7 Predictive Experience Platform
The [24]7 Predictive Experience Platform is a cloud-based customer engagement platform that is able to help anticipate customer intent in real-time and engage them across channels and devices. Design of Experiments (DoE) is used in conjunction with predictive analytics, real-time decisioning, and Big Data, which enables companies to engineer outcomes across a customer journey to help drive sales, service resolution, loyalty, and advocacy.
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SiteCTRL
Read moreSiteCTRL
SiteCTRL gives publishers deep insights into how their content is actually getting shared online. The ability to track content that is copied and pasted into an email or shared across Twitter and Facebook helps publishers measure content reach, giving them insights that they can use to figure out what content boosts site traffic and better search ranking.