Marketing Demand Planning

Marketing Lucidity’s Marketing Demand Planning application provides B2B marketing organizations with a best in class application establishing marketing’s lead and pipeline goals. Utilizing a comprehensive series of variables, including your sales targets, sales pipeline & marketing metrics, and marketing goals, Marketing Demand Planning provides your organization with best practice capabilities to align your lead, pipeline and revenue goals across organizations, bridging the gap between sales and marketing. It can be easily customized to your organization’s requirements, including specific lead and pipeline goals for each and every sales group by region, industry, or size of target customer.

Website: http://www.marketinglucidity.com/marketingbudgetmanagement

Description

Product Features:
  • Application calculates required leads and pipeline over time by sales region and sales team or product based upon your specific sales and marketing metrics or goals.
  • Benchmark lead goals for assumption comparison.
  • Integrated method of tracking lead forecasts and results vs.
  • lead requirements on an ongoing basis.
  • Investment balancing model across marketing, sales, and partner-sourced leads.
Product Purpose: Plan your marketing spend quickly and easily and optimize marketing program investment with Marketing Budget Management by Marketing Lucidity.
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Immediate Training: NA Free Version:

Additional information

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