Lotame Audience Optimizer

Powered by sophisticated machine learning, Audience Optimizer maximizes performance and efficiency of digital ad campaigns by extending an advertiser’s most valuable, sought-after, and niche audiences to deliver the best possible ROI.

Description

Product Features:
  • Increase the performance of campaigns with audience-based optimization.
  • Scale campaigns to reach more people.
  • Identify lookalikes and actalikes.
Product Purpose: Audience Optimizer is Lotame’s proprietary modeling solution, allowing marketers to create powerful lookalike and actalike audiences using first-party data sets. Powered by sophisticated machine learning, Audience Optimizer maximizes performance and effic
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information