Description
Product Features:- Automated media buying.
- 1st party data.
- Real time campaign data.
- Frequency caps across all devices.
- Ad server algorithms creating audience segments.
- User based decision making rich media ad formats.
KRYPTON is an audience targeting platform utilizes real-time data analytics to make automated targeting decisions on each impression. The solution allows users to reach consumers showing a wide variety of interest patterns at any one time for a particular product or service.