Krux

Krux is the Data Management Platform (DMP) that helps Salesforce enterprises to capture customer data from any source, analyze it, and activate it across any channel to strengthen customer relationships and drive business results. Powered by Einstein, Salesforce DMP continuously responds to new data signals and data sources — helping marketers optimize their strategy as they build customer relationships. Top marketers, media companies, and agencies put data to work building breakthrough brand experiences, deepening consumer engagement, and driving business results with Marketing Cloud’s DMP by Krux. The Krux Link enables you to create new data-only revenue streams, and access new sources of premium second-party data with the only peer-to-peer data sharing platform.

Description

Product Features:
  • Data Science-as-a-Service (DSaaS) turns raw data into actionable insights and democratizes data science so any team member can unlock the benefits and bottom-line impact of advanced analytics.
  • Create a complete customer data profile to power your 1-to-1 marketing.
  • Optimize your cross-device customer engagement strategy.
Product Purpose: Chatter will help drive productivity and increase efficiency and innovation across departments. From sales, to marketing, to management, your entire company can use Chatter to tear down communication barriers and help your company grow and succeed as a te
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information