IBM Predictive Customer Intelligence

IBM Predictive Customer Intelligence personalizes the customer experience by making recommendations that are most relevant to each unique customer based on their buying behavior, web activity, and social media presence. Using automation, this integrated software solution gathers customer information from multiple internal and external sources and models customer behavior. Scoring then provides customized actions that can be taken to provide the right offer to the right customer at the right time.

Website: http://www.ibm.com/analytics/us/en/technology/biginsights/

Description

Product Features:
  • Cross-campaign optimization to identify the most profitable decision for each customer.
  • Customer lifetime value segmentation to classify customers and provide recommendations for retention.
  • Decision management to convert predictive model scoring into an appropriate action.
  • Predictive analytics to anticipate the behavior of individual customers.
  • Real-time scoring to generate and re-generate predictions on demand.
Product Purpose: NA
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Immediate Training: No Training Offered Free Version:

Additional information

Other products

  • SiteCTRL

    Read more

    SiteCTRL

    SiteCTRL gives publishers deep insights into how their content is actually getting shared online. The ability to track content that is copied and pasted into an email or shared across Twitter and Facebook helps publishers measure content reach, giving them insights that they can use to figure out what content boosts site traffic and better search ranking.

    Website: http://www.33across.com/buyers/real-audience

  • Real Audience

    Read more

    Real Audience

    Real Audience is a suite of data solutions for buyers that includes AudienceID, AudiencePulse and AudienceMax, all built on a data foundation powering over 30 billion unique intent and interest signals monthly for 80% of the United States. Buyers get access to true user intent with unique signals like copy & paste activity, keyword searches, and content consumption.

    Website: http://www.33across.com/buyers/real-audience

  • Email Marketing

    Read more

    Email Marketing

    1Point Interactive’s Email Marketing is a SAAS (Software as a Service) email engine with a full suite of services to help build, manage and maintain an online presence.

    Website: http://www.1pointinteractive.com/features/

  • 11Ants RAP

    Read more

    11Ants RAP

    11Ants RAP (Retail Analytics Platform) is a cloud-based platform which designed to drive growth for medium to large retailers. The platform uncovers hidden value in customer transactional data, transforming it into actionable stories and triggering better engagement strategy, promotions and more.

    Website: http://www.11antsanalytics.com/