Description
Product Features:
- Batch, event-triggered and real-time campaign capabilities put the marketer in control.
- Clear and understandable reporting make it easy to see what is working and what isn't.
- Cloud delivery makes it easy to get started, avoiding capital expense and complex IT implementations.
- Easy-to-use interface lets non-technical marketers build campaigns and workflows visually.
- High-performance marketing database provides a single view of the customer.
- Interaction Services make survey, form or profile updates simple with automated API creation.
- Open architecture makes integration with legacy systems or new channels simple.
- Tools to test and refine allow for continual campaign performance improvement.
Product Purpose:
FICO Analytic Consulting helps you attain the best predictive models for your business needs—whether you’re new to scoring or have an experienced in-house analytic team.
Product Attributes:
Free Trial:
NA
Tech Expert:
Credit Card Required:
NA
Avg Installation Time:
Immediate
Training:
No Training Offered
Free Version:
