Experian Marketing Suite

The Experian Marketing Suite is a data management solution that unites Experian’s customer identity, analytics and cross-channel marketing solutions into a single platform so that marketers can create and deliver intelligent interactions with customers.

Description

Product Features:
  • Maximize the value of every customer interaction.
  • Find and engage the most profitable customers.
  • Capture and integrate customer and prospect contact data in real time.
  • Clean and correct varieties of data to maintain data accuracy over time.
  • Maintain and leverage a complete, single view of customers by connecting information across repositories, channels and interactions.
  • Holistically understand the customer base.
  • Target new prospects.
  • Record, measure and integrate customer response activity and behaviors to optimize marketing performance.
  • Determine the best contact strategy and optimize spend.
  • Identify which offers are the most important to loyal customers.
Product Purpose: CheetahMail's email technology has helped over 2000 brands maximize the relevance of their communication and drastically increase revenue and customer loyalty. The platform is currently sending more than 10 billion emails a month and is backed by the indu
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information