Evergage Platform

Evergage Platform provides marketers with real-time dynamic content, inline messaging features, behavioral analytics and segmentation, all with just one line of Javascript code placed in a website header. Once installed Evergage will begin to track visitor behavior and provide an interface for analyzing and segmenting audiences. Marketers can use the data to gather historical behavior and user attributes and create customized segments. The Evergage Platform recognizes the behavioral patterns matching those segments, then delivers personalized content and messages.

Website: http://www.evergage.com/products/b2b-detect/

Description

Product Features:
  • Allows marketers to set up simple call-out or header/footer messages, incorporate inline changes to text or colors, hide or show page elements, insert or replace images or entire sections, and target these changes to different audience segments.
  • Empowers marketers to create targeted campaigns to personalize any aspect of a visitor’s experience – on a computer or mobile device – with targeted, dynamic content.
  • Group multiple messages and inline content changes into an “experience” and A/B test the effectiveness of one experience against other experiences.
Product Purpose: Sold as an add-on module for B2B customers of the Evergage Platform, B2B Detect lets you supercharge your account-based marketing efforts.
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Immediate Training: No Training Offered Free Version:

Additional information

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