Audience Lab

Audience Lab is an audience segmentation and targeting tool with the functionality to collect behavioral data from a variety of data sources across the web. A comprehensive dashboard lets you configure attributes for your ideal audience, slicing and dicing based on which websites they visit, what keywords they search for, which devices they use, demographic and even geographical data down to the neighborhood.

Description

Product Features:
  • Define audience segments by keyword, page URL, domain and more.
  • Narrow audience by country, city, state, zip code and hyper-local data.
  • Segment audience by device type, operating system, browser and more.
  • Set parameters for custom attributes, offline data and external sources.
Product Purpose: The key to Audience Lab's success is its innovative, highly detailed dashboard for quickly creating audience segments based on a wide variety of internal, external, online and offline, structured and unstructured data sources.
Product Attributes: Free Trial: Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information