Description
Product Features:
- Association Graph that can be used for cross-screen measurement, targeting and optimization initiatives.
- Big Data Infrastructure.
- Cross-Screen Data Management & Deployment.
- Flexible API.
- ID Reconciliation handles problems with limited audience connection due to cookies or identifiers.
- Mobile Device Recognition and Cross-Screen Association.
- Multiple data inputs from various devices and channels.
- Privacy Friendly and Compliance.
- Reach & Frequency Optimization.
- Real time management.
- Self-Service Client Portal.
- Universal Data Management.
Product Purpose:
With BlueCava, true cross-screen audience management and measurement for brands, agencies and Adtech enables marketers to perform cross-screen targeting, measurement and optimization of audience reach and frequency.
Product Attributes:
Free Trial:
Tech Expert:
Credit Card Required:
Avg Installation Time:
Immediate
Training:
No Training Offered
Free Version:
