Proof

Proof is an advanced correlation engine that combines a powerful logic framework and proven algorithms that reveal the cause-and-effect relationships between business, marketing, communications and sales data. Proof not only baselines precisely what marketing does, it can help model marketing strategies and spend across functions.

Description

Product Features:
  • Connects business data relationships into value chains, building an accurate portrait of correlations and business impact.
  • Unlimited sources of data to explore correlations and connections.
  • Reveals key business unit relationships that are often masked due to their occurrence over extended periods of time.
  • Uses real data and real calculations to compute real cause-and-effect evidence.
Product Purpose: Proof’s technology reveals that many marketing and communications teams have a much better business value story than they realize. They just never had access to the proof.
Product Attributes: Free Trial: Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information