Ptero is a behavioral analytics solution that uncovers which patterns of event data are proven to lead to conversion. Other analytics tools and services provide funnel tracking, but that only gets you so far. Ptero swoops down deeper into your data to identify the exact events & actions that lead to conversion, so you can focus on tracking what really matters. Learn the event patterns that predict what influences buying behavior.
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The Blended Interest Graph can identify the individual on the other end of the ad server, look across many of their social accounts, and return an ad matched specifically to that person’s interests.
360dialog is an ultra-customizable mobile messaging platform that engages and re-engages customers individually with personalization features for push notifications, In-App Messages and Ads. Deliver personalized messaging through your mobile and desktop browsers, and reach users you otherwise wouldn’t reach by using smart deep linking technology. 360dialog also offers a Remarketing program that lets you trigger banner retargeting campaigns to lapsed users and bring them back into the funnel.
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