Marilyn

Marilyn is an SaaS cross-channel automation platform, which allows agencies and advertisers worldwide to make the most of their marketing budgets. Marilyn drastically reduces time spent on managing campaigns and drives an increase in KPI attainment through easy-to-use and highly efficient automation functions, such as bid manager, cross-channel reporting & statistics, campaign planning module, budget pacing

Description

Product Features:
  • Manage bids based on flexible rules with any number of conditions for hundreds of ad campaigns at once.
  • Optimize social campaigns down to the narrowest targeting you require, and test the creative for each target group.
  • Generate analytics of any level of detail, time period, and any number of campaigns in real time.
  • Instant access to more than 20 metrics and be able to simply switch between ‘VAT/ Agency fee included’ to ‘VAT/ Agency fee excluded’ modes.
  • Connecting Google Analytics to Marilyn allows you to see precise analytical metrics – from CPA to ROI.
  • Reports by key words, announcements, groups, audiences, and geography are all available in the system together with the metrics specific to each resource.
Product Purpose: NA
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information