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Real Platform is a cross-channel programmatic advertising platform that provides 100% viewiblilty and fraud-free campaigns to buyers. Integral Ad Science data measures viewability and helps 33Across prevent suspicious traffic from entering into their guaranteed marketplace. 33Across Real Platform partners with top DSPs, Trading Desks, Networks and Agencies.
The [24]7 Predictive Experience Platform is a cloud-based customer engagement platform that is able to help anticipate customer intent in real-time and engage them across channels and devices. Design of Experiments (DoE) is used in conjunction with predictive analytics, real-time decisioning, and Big Data, which enables companies to engineer outcomes across a customer journey to help drive sales, service resolution, loyalty, and advocacy.
[24]7 Active Share is a shared “online canvas” enabling voice agents to interact with a caller through rich visual web apps and collaborative browsing.
The Blended Interest Graph can identify the individual on the other end of the ad server, look across many of their social accounts, and return an ad matched specifically to that person’s interests.