RadiumOne Mobile Analytics

Mobile Analytics (formerly Connect) is a complete solution for understanding the full user experience of a mobile app, from installation and engagement to conversion and retention. Leverage mobile insights to help you utilize the right type of media buying tactics to help you acquire high-value customers across desktop, tablet and smartphone inventory while improving your Return on Ad Spend (ROAS). All of the data collected can be activated immediately in cross-channel digital marketing campaigns—across both web and in-app advertising.

Description

Product Features:
  • Track user interactions and analyze behaviors in granular detail with segmentation, funnel, retention, cohort, revenue and comparison reports.
  • Build personalized marketing messages for your brand and run in-app campaigns, so you can drive deeper customer engagement.
  • Acquire high-value customers across desktop, tablet and smartphone inventory while improving your Return on Ad Spend (ROAS).
  • Deferred deep linking drives your users to the content they want deep within your app on first launch, in the app store, or on a website.
  • Understand where your new users are coming from and how well your marketing efforts are leading to app installs.
Product Purpose: Custom branded short link (like por.sc for Porsche) have proven to boost up to 25% lift in traffic, as they reinforce your brand and consumers view them as more trustworthy.
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information