Marketing Performance Measurement Platform

Marketing Performance Measurement Platform is an automated analytics tool that gives marketers fast access to insights so they can make smarter data-driven decisions quickly. The new mobile app uses AI to automate the generation and delivery of KPIs and insights directly to marketers as push notifications called Origami Stories. In addition, Origami Workbench provides data analysts with a scripting environment for conducting advanced analytics by enriching and transforming their data.

Description

Product Features:
  • Replaces the need for monitoring a dashboard with automated mobile push notifications, Stories, delivered via mobile in real time.
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  • Provides data analysts with Workbench, a scripting environment for conducting advanced analytics by enriching and transforming their data.
  • Provides direct access to raw data for those who need deeper levels of understanding.
Product Purpose: Marketing Performance Measurement Platform features innovative new capabilities, including the introduction of a mobile app, Origami Stories, Automated Insights Engine and Origami Workbench, changing how marketing insights are generated and consumed by an
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information