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Real Platform is a cross-channel programmatic advertising platform that provides 100% viewiblilty and fraud-free campaigns to buyers. Integral Ad Science data measures viewability and helps 33Across prevent suspicious traffic from entering into their guaranteed marketplace. 33Across Real Platform partners with top DSPs, Trading Desks, Networks and Agencies.
Email Informant embeds a simple tracking pixel into outbound emails, making it easy to measure whether each recipient fully read your entire email or simply skimmed it. Discover if your sending times are optimized around the peak hours of your recipients, which links or calls to action perform the best and more.
SiteCTRL gives publishers deep insights into how their content is actually getting shared online. The ability to track content that is copied and pasted into an email or shared across Twitter and Facebook helps publishers measure content reach, giving them insights that they can use to figure out what content boosts site traffic and better search ranking.
The [24]7 Predictive Experience Platform is a cloud-based customer engagement platform that is able to help anticipate customer intent in real-time and engage them across channels and devices. Design of Experiments (DoE) is used in conjunction with predictive analytics, real-time decisioning, and Big Data, which enables companies to engineer outcomes across a customer journey to help drive sales, service resolution, loyalty, and advocacy.