Leanplum

Leanplum is a mobile lifecycle marketing solution designed for marketers. Drive engagement and results with Personalized Messaging, User Experience Optimization, Marketing Automation and Mobile A/B Testing with Analytics.

Description

Product Features:
  • 31 out-of-the-box metrics include engagement, retention, monetization, and uninstalls.
  • Choose precise locations as triggers for in-app messages and push notifications with minimal impact on battery life.
  • Create and personalize content for specific customer segments, such as in-app behavior, demographics, location, and other attributes.
  • Customize message-to-landing page paths with dynamic deep links within your app.
  • Daisy chain push and in-app messages together to create highly customized user flows.
  • Define new variables from the asset library.
  • Let us handle all the data and logic.
  • Define variables programmatically with one line of code Easily set-up event tracking and use those events to trigger messaging campaigns, with no coding required.
  • Ensure results are reliable with confidence intervals on every metric.
  • Increase opens by sending messages at the most optimal time, based on each individual user's past usage pattern.
  • Insert custom values within variables and messages to create even more detailed personalization.
  • Modify, test, and roll-out UI changes in real-time, with no app store re-submission.
  • Release new features with one click.
  • No App Store re-submission required.
  • See performance and behavior of a specific user segment over time.
  • Select and visualize any metric for a given cohort.
  • Select customer segments to target A/B tests based on geography, device type, app version, traffic source, and in-app behaviors.
  • Send highly personalized messages to specific customer segments with advanced targeting based on geography, device type, app version, traffic source, custom user attributes, and in-app behaviors Send personalized push notifications based off specific in-app behaviors with the highest degree of precision.
  • Slice and dice your data based on past behavior, device type, geography, traffic source, and custom user attributes.
Product Purpose: With Leanplum’s mobile marketing automation you can create, automate and A/B test highly targeted in-app messages and push notifications.
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Immediate Training: No Training Offered Free Version:

Additional information