FocusPoint

Focus Point is a user-friendly, distributed all-in-one branded asset repository and information hub for local retailers, distributors, agents, sales reps, dealers, VARS, and franchisees. Purpose-built for excellence in partner management, the platform aggregates content such as signage, print, banner/digital ads, email, radio, and video in one place and streamlines the process of delivering and executing campaigns using this content across all communication channels: email, social media, print, direct mail, newsletters, and mobile.

Description

Product Features:
  • Corporate marketers and channel partners can each customize their own storefront uniting all of their vendors and resources under one portal.
  • Guarantees your partners are always using final, approved versions of your digital marketing assets.
  • Mobile friendly.
  • Highly integrable with existing systems and platforms.
  • Translation tool so affiliates around the world can effortlessly view the site and products in their own language and customize campaigns through the platform at a local level.
  • Get visibility and stay in control of every marketing activity.
  • No cost to partners for using the platform.
  • User Dashboards track users new and old, how they access the site (mobile, laptop), the average session length, and site visits.
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  • Store Dashboard tracks assets and campaigns in the personalized storefront.
  • Email Dashboard tracks the effectiveness of email campaigns and measures open rates, click through, bounces and opt outs.
Product Purpose: By having all marketing activities centralized and connected, you can easily engage with your channel, create local demand for your products and services, and measure the results of your efforts.
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information