Convertro

Convertro is a unified marketing attribution solution that can tell you if, when and how each marketing campaign contributes to every conversion. Billions of records are collected and fed in into the proprietary algorithmic attribution model, analyzed for all possible path combinations, and displays what marketing channels really worked. The model analyzes millions of unique path combinations at the most granular level. Convertro methodology has been scientifically proven to be more accurate than any rule-based approach and constantly self-adjusts based on new incoming data.

Description

Product Features:
  • Automatically ingests spend data and applies attribution insights.
  • Easily reallocate budget from underperforming to profitable sources, increasing your marketing ROI at no additional cost.
  • Continuously measures individual customer paths to conversion across all channels and devices.
Product Purpose: Convertro was founded by marketers obsessed with measuring true ROI. Our job is help advertisers optimize media mix to increase sales. Convertro operates as a fully owned AOL company.
Product Attributes: Free Trial: Tech Expert: Credit Card Required: NA Avg Installation Time: Immediate Training: No Training Offered Free Version:

Additional information