Madison

Available in both SaaS and managed models, Madison is Byyd’s mobile advertising buying platform. Madison gives advertisers and agencies access to global mobile web and app inventory, enabling them to run performance, rich media and video ad campaigns across a wide range of inventory sources to drive direct response, increase consumer engagement and build awareness.

Description

Product Features:
  • Available in Byyd Pro (SaaS) or Byyd Media (managed services).
  • Enterprise-grade infrastructure and algorithms.
  • Over 100,000 campaigns delivered in five years.
  • Precision Audience Engine for pinpoint audience targeting across the mobile web and app space.
  • Precision Campaign Management enables marketers to create and optimize campaigns quickly and easily.
  • Precision Infrastructure enables market-leading reliability and security through a data-ready deployment architecture.
  • Precision Machine Learning optimizes to goals through advanced algorithms that deliver ROI against campaign objectives.
  • Precision Reach & Scale means wide, scalable connectivity to cut through to individual sites and apps.
Product Purpose: Byyd's highly scaleable, powerful technology platform and effective algorithms deliver proven engagement and ROI for large advertisers, agencies, trading desks and mobile operators. The platform provides transparency, control and efficiency in today's fas
Product Attributes: Free Trial: Tech Expert: Credit Card Required: NA Avg Installation Time: Immediate Training: No Training Offered Free Version:

Additional information