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blueANALYZER

For organizations with millions of customers and transactions the blueANALYZER solution enables you to create perfectly targeted marketing. Create flawless cross-sell and up-sell campaigns to increase customer value and transform your customer insight capabilities. Through the combination of a Single Customer View, analytics and marketing automation, tightly integrated with your existing systems, we put great brands in full control of the customer experience.

Website: http://bluevenn.bluegroupinc.com/software/blueanalyzer

Description

Product Features:
  • Connect to a Single Customer View and all the data about customers from CRM, ERP, Web, Email, Social, SMS and other required data sources.
  • Build more effective segments of customers to target with different offers and personalize content to create engaging customer experiences.
  • Multi-channel campaign capabilities, ESP and real-time web integrations enable you to deliver effective customer journeys.
  • Analyze seemingly disparate data sets together from online and offline to find behavior patterns and get a deeper understanding of your customers.
  • “Train-of-thought” technology and real-time capabilities allow you to make agile marketing decisions and effectively intervene in customer journeys.
  • Predict campaign effectiveness with test campaigns and optimize RFV and LTV analysis to put the focus back on creativity safe in the knowledge that your segments will work.
Product Purpose: blueANALYZER is for marketers that need access to all their data, cleansed and optimized, in one place and the tools to slice and dice their data to create more targeted segments and customer profiles for better campaign results. The ability to match cust
Product Attributes: Free Trial: NA Tech Expert: NA Credit Card Required: NA Avg Installation Time: NA Training: NA Free Version: NA

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